Donor Choices allows nonprofits to specify the projects and outcomes that people can support when making a donation.  We know that donating to a nonprofit’s name or to a general concept is not as compelling as the feeling of fulfillment you get from knowing to whom, what, and where your hard-earned dollars went. We’ve seen that nonprofits that do a good job of informing their supporters what their donations fund and who is impacted by those donations often see the number of donations, average donation amount, and repeat donations increase.

Donor Choices allows your nonprofit to designate price points at which members of your cause can donate and modifies your donation page to display those options.

So get specific, and enter some price points for each of your nonprofit’s fundraising projects:

Step 1: Log into the Nonprofit Partner Center

Step 2: Go to the Fundraising tab

Step 3: Click on your General Fundraising or your specific Fundraising Projects

Step 4: Click on the Donor Choices tab

Step 5: Add a price point, title, impact statement and photo

Step 6: Click “Create”!

Example: